“FEEL THE TRIUMPH 400 Campaign” Launched
Triumph Motorcycles Japan will be holding the “FEEL THE TRIUMPH 400 Campaign” for the company’s 400cc models from Friday, April 11th to Friday, May 30th, 2025. Test rides during the campaign period will receive a special sticker, and there will also be a second chance to win luxurious items in a lottery. With the full-scale riding season approaching, this is the perfect opportunity to experience the appeal of Britain’s proud 400cc motorcycles.
Feel the magic of a genuine British 400cc engine with your whole body
This campaign is a special project to allow people to experience Triumph’s iconic styling and outstanding performance in 400cc models. The target models are the “SPEED 400” and “SCRAMBLER 400 X”, and test rides are available at authorized Triumph dealers nationwide.
During the campaign period, anyone who makes a test drive reservation and takes a test drive of the eligible model will receive a “TRIUMPH original sticker.” Of course, numbers are limited, so it is recommended that you make your reservation early. In addition, special content introducing the appeal of the 400cc model in detail will be released from time to time during the campaign period.
In addition to the sticker you get when you test drive, you’ll have a second chance to win a luxurious prize.
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In addition to the original sticker that will be given to all test riders, there will also be a double chance to win luxury items through a lottery among test riders. There will be one winner for each prize, so this is a benefit that Triumph fans cannot miss.
SPEED 400: A sophisticated city commuter
The SPEED 400 is a model that inherits the design DNA of modern classic roadsters. Its beauty, agility and excellent response, combined with its luxurious appearance, make it unmistakably Triumph-bred.
It combines ease of handling in urban areas with refined riding, and its high level of practicality makes it suitable for a wide range of uses, from daily use to touring. It can be said to be a bike that embodies Triumph’s proud craftsmanship and engineering.
You can make a reservation to test ride the SPEED 400 on the Triumph official website .
SCRAMBLER 400 X: A powerful all-around rider
The SCRAMBLER 400 X is a versatile bike that inherits the DNA of the Triumph Scrambler. It features modern custom styling, an off-road-conscious appearance, and a high-quality finish.
Combining timeless classic style with modern riding performance, it is an all-rounder that can be enjoyed on both paved roads and light off-road terrain. It is the perfect bike for riders looking for a bike that can be used in a variety of situations.
You can also easily book a test ride for the SCRAMBLER 400 X on the Triumph official website .
A chance to experience the driving style unique to British brands
Triumph’s 400cc models have the appeal of dramatically changing your lifestyle, going beyond being just a means of transportation. The unique riding feel that combines tradition and innovation will give you an unforgettable experience once you experience it.
Whether you’ve always dreamed of owning a large-displacement Triumph model or are looking for a mid-displacement bike, why not take this opportunity to take a test ride?
Details of the campaign can be found on the Triumph official website .
